News

Jan 20, 2026

How to Work With Israel Startups on Public Relations With Shani Ben-Haim

An interview on Public Relations and Israeli startups with Shahni Ben-Haim.

Jan 16, 2026

AI Will Decide Every B2B Deal by 2030 (And That’s a Conservative Guess)

Artificial intelligence will decide which B2B brands are considered, compared, and shortlisted before a human conversation ever be...

Jan 08, 2026

The Discovery Gap: Why ChatGPT Knows Your Startup But Won't Recommend It

New research reveals a 30:1 visibility gap in how ChatGPT discovers products, and why GEO optimization might not be the answer.

Jan 07, 2026

Make Q1 Marketing Count: Focus, Execute, Deliver

Skip the overcomplicated Q1 marketing plans. Focus on what actually moves the needle: own one channel, fix one conversion problem,...

Jan 05, 2026

5 Gen Z Marketing Trends That Will Make or Break Brands in 2026

By 2026, the brands that win with Gen Z won’t just market products—they’ll build communities that shape culture and commerce. Disc...

Dec 29, 2025

How Luxury Detergents Broke into AI Search: The Science of Becoming Machine-Disc...

AI search is reshaping consumer behavior, and the emerging queries reveal a dramatic shift in what people expect from laundry dete...

Dec 26, 2025

The Art of Syncing Marketing, PR & Sales to Boost Your KPIs

Business claims to want a strategist responsible for money and growth, but hires and evaluates them like a tactical executor respo...

Dec 25, 2025

Reddit Marketing for Solo Founders: A 3-Month Retrospective

A practical breakdown of what works, what doesn't, and how to save hours of wasted effort when using Reddit as a marketing channel...

Dec 18, 2025

My "Serverless" Dream Turned into an IP Ban Nightmare: Why I Moved to Desktop

I built a Reddit marketing tool on Next.js, but server-side scraping led to instant IP bans. This post explains why I pivoted to a...

Dec 16, 2025

Choose Your Niche, Own Your Content – and Hear It Straight From Our Past Fellows

Choosing a niche is key to standing out as a writer. It signals expertise, fuels creativity, and builds a loyal audience. By focus...

Dec 15, 2025

Shopify in 2026: 5 eCommerce Trends That Will Decide Which Merchants Win

Shopify merchants who win in 2026 will harness AI shopping assistants, social commerce, personalization, immersive AR experiences,...

Dec 12, 2025

Community Commerce Brands Can Drive Authentic Engagement: Here's How

Community commerce is the new way to sell products on social media. Brands can build authentic relationships with their audience,...

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